Press Releases in Hong Kong

3-week Bay Area online shopping festival to kick off Sept 2

A three-week online shopping event that spans the Guangdong-Hong Kong-Macao Greater Bay Area to bolster emotional and commercial ties will be held starting from Sept 2. (PHOTO/WEIBO)

Authorities on Thursday will kick-start a three-week online shopping event that spans the Guangdong-Hong Kong-Macao Greater Bay Area to bolster emotional and commercial ties, according to a report from Xinhua News Agency.

READ MORE: Survey: HK shoppers embrace online shopping but still want physical stores

The event will involve more than 298,000 brands and 13 million items, with discounts and other preferential policies available, it said, adding the products range from food to cosmetics to home appliances.

The event will involve more than 298,000 brands and 13 million items, with discounts and other preferential policies available

An online opening ceremony will be held at 3 pm on Thursday, the report added.

The event is guided by the Ministry of Commerce, the provincial government of Guangdong, and the liaison offices of the central government in Hong Kong and Macao special administrative regions.

The event came as China is about to celebrate the traditional Mid-Autumn Festival, which falls on Sept 21, and its National Day on Oct 1. The Mid-Autumn Festival is a traditional festival that focuses on family reunion.

ALSO READ: COVID-19 fuels China's online retail sales growth

The Greater Bay Area ranks among the most economically vibrant regions in China. The Pearl River Delta city cluster in Guangdong is known for its manufacturing sector and is home to some of China's best-known homegrown brands.